What is Podcasting?
Podcasting is a publisher-subscriber model for distributing
media files to your customers. Content managers publish
content by making it available for download and describing
it with a simple standard XML format. Podcast subscribers
enter the Address of the XML document and automatically
download content added to the podcast.
PlayStream Support Easy Podcasting
The PlayStream content manager features a simple two-step
wizard for creating a podcast channel and adding media
to it. There is no need to create your own RSS feed.
Podcast content is downloaded over PlayStream's Small Business Services globally
load-balanced progressive download content delivery
network. This ensures extremely fast and reliable
delivery of your media to your audience around the
How is Podcasting different from Webcasting or
With webcasting, the content delivery happens as the
user is watching or listening. Podcasting is asynchronous:
you configure your podcast client to download the
content you want, and it will retrieve it automatically
so you can listen when you want to. With PlayStream,
you can use the same content delivery network for
Podcasting and Streaming, as well as manage your media
in one convenient place.
What does my audience need to listen to my podcast?
Your audience can use any Podcasting client (also
known as a "Podcatcher"). All they need to do is enter
the RSS feed URL generated by the PlayStream podcast
Wizard, and they will automatically receive content
that you add to your podcast.
How do I publish my content
on the iTunes podcast directory?
Submitting a podcast to the iTunes podcast directory
is as easy as entering your unique podcast RSS feed
URL into the "submit podcasts" tool in iTunes. All
podcast feeds generated by the PlayStream wizard are
properly annotated for the iTunes Podcast Directory.
Does PlayStream support both audio and video podcasts?
Yes. Audio can be in .mp3, or .aac formats. Video
can be in .mov or .m4v (H.264) formats. Properly encoded
video podcasts will play on the video-capable
do I get started?
PlayStream is offering Podcasting as a free value-added
service for all of our on-demand account customers.
You can publish your first podcast today. Visit our
Tutorial to learn the process of adding a file
to your podcast.